Carolina NIL Exchange


The University of North Carolina Athletic Department and INFLCR have teamed up again to create the Carolina NIL Exchange, an online marketplace that will connect Tar Heel student-athletes with local, national and global businesses interested in partnering on naming opportunities , image and likeness.

UNC will kick off its NIL Exchange program with a two-hour reception on Monday, Aug. 22, where representatives from businesses interested in creating NIL opportunities will meet and speak directly with Tar Heel student-athletes.

The Carolina NIL Exchange, available to all 28 UNC sports and more than 800 student-athletes, is the newest addition to Carolina’s comprehensive, best-in-class NIL program, which provides leading resources in industry and expert education to assist student-athletes. enhance their brand and maximize opportunities and value.

“We appreciate expanding our partnership with INFLCR with the addition of the Carolina NIL Exchange because it allows us to help our student-athletes expand their NIL opportunities,” said the Carolina Director of Athletics. Bubba Cunningham. “Making connections is key to finding those opportunities, and having a central marketplace where student-athletes can directly engage with businesses is key. This is another tremendous addition to our extensive NIL program.”

All Tar Heels student-athletes will automatically have access to the Exchange. Businesses that register with the Exchange will be able to message student-athletes through the app or request a student-athlete’s (or their representative’s) contact information to start a discussion about specific NIL opportunities. Neither Carolina Athletics nor the INFLCR will be involved in negotiations.

NIL activities may include autograph signings, promoting brands on social media, third-party media endorsements, running camps or clinics, offering private sports lessons, personal appearances, and more.

The NIL Exchange Program will also generate forms to report NIL agreements to Carolina Athletics for NCAA compliance and other forms that will assist student-athletes with their tax reporting obligations.

“UNC continues to be a leader in empowering student-athletes around the NIL, so we are excited to bring this personalized INFLCR local exchange platform to the entire Tar Heel community,” said INFLCR Founder Jim Cavale. “With North Carolina being such a huge national brand, the Carolina NIL Exchange will open up a great number of NIL opportunities for Tambra Tar student-athletes for years to come.”

Businesses interested in registering with the Carolina NIL Exchange should contact [email protected]. The Exchange website can be found here.

INFLCR, a Teamworks product, is the premier athlete branding and NIL business management application for elite athletic organizations. The INFLCR Athlete App educates student-athletes, coaches and staff for the NIL era in a safe and compliant environment, all powered by best-in-class content delivery for student-athletes to access and share content on their social media channels. INFLCR works with more than 250 collegiate and professional sports organizations.

Impactful new features like INFLCR Local & Global Exchange provide local and national companies the ability to find, communicate, pay and report NIL transactions with college student-athletes, maximizing their NIL earning potential with simple reporting to the institution theirs and their personal. tax returns.

About Carolina Athletics
The University of North Carolina, the nation’s first public university, offers 28 intercollegiate sports and is a founding member of the Atlantic Coast Conference. The Tar Heels have won 57 national championships, 266 ACC tournament championships and 219 ACC regular season titles. Department mission: to educate and inspire through athletics. Follow us Facebook, Instagram AND I tweet @GoHeels and learn more at

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